Courtney Yamanishi-Baker
Strategic Partner in Product Design
9+ Years Product Design Management Operations B2B & B2C Enterprise SaaS MedTech EdTech
60M
Annual Recurring Revenue (ARR)
I established Reputation’s first design system, accessibility standards, and product ops practices across 10+ product teams. This foundational work helped scale the ecosystem and more than doubled ARR in 5 years, surpassing $110M.
28
Net Promoter Score (NPS)
I designed the next generation of Reputation's flagship product, Reputation Score X. By translating stakeholder feedback into a enhanced experience, I drove stronger sales and retention, increasing our product NPS by 28 points to 59 NPS -- which is considered an excellent NPS for Enterprise SaaS.
195%
Active Users
I led the re-launch of U.S. News' Scholarship Finder tool, identifying key experience gaps and aligning design with revenue opportunities. By improving key user touchpoints and expanding our database, we were able to quickly ship a solution that saw a 195% boost in active users.
The people I work with highly recommend me.
What makes Courtney exceptional is her calm leadership, collaborative mindset, and genuine passion for improving people’s lives through design. Whether she’s running a brainstorming session or coaching others through complex problems, she makes the team better just by being in the room.
Miguel Clavel, Design
She has consistently demonstrated exceptional skills in every aspect of the design process. Her dedication to user-centric design and the ability to convert it into real business impact has served as the driver for building reliance on UX research in our organization. I especially valued Courtney's ability in framing the problems in a way that centered stakeholders in the problem space, allowing for proper problem statement refinement and definition.
Manuk Shirinyan, PM
One of the best things I like about Courtney is her approach to solving problems by collaborating effectively with other stakeholders. She ideated and implemented effective design intake and review processes that drove alignment between the PM and UX teams on prioritization and completion of design tasks.
Rajrupa Ghosh Nandy, PM
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